Amar Chitra Katha is an iconic brand, revered by Indians across the world as the definitive take on all things related to our country’s history, literature, and mythology. Tinkle is children’s favourite magazine, where learning meets fun. These brands wouldn’t have been possible if it was not for our founder-editor, Anant Pai, and his inspiring vision. To honour our beloved Uncle Pai, we celebrate #UnclePaiDay on his birthday, September 17th every year, and we celebrate it grandly!